B-Space’s Strategy Director Guustaaf van de Mheen was part of the panel of experts at the pressure cooker event organized by Enviu and ICCO Cooperation as part of the Agri Business Innovation Challenge . The event took place on Saturday 29th August 2015 at the Sheron Hotel, Kampala.
The first phase of the challenge which kicked off in May 2015 involved an open call for business solutions that create a positive change in the working situation of smallholder farmers in Uganda. Nine finalists were chosen and these inculded: Clean Communal Pork Processing & Packaging Firm/Plant,Coffee Champion Academy for Wealth Creators,Empowering Smallholder Farmers Access Mechanical Power to Execute Farm Operations Efficiently in Uganda,Nutritious Jackfruit Flour,PICS 4 U , Poultry Business Manager, Supa Green Storage and Women Farmers Empowerment through Processing of a Cereal Malt Beverage
The pressure cooker event marked the beginning of the enrichment phase of the challenge where the finalists received important business information on further procedure and the final format required for the upcoming pitch event.
At the event, each finalist made a mini pitch and received feedback from the various experts in attendance including B-Space’s Strategy Director, Guustaaf van de Mheen.Speaking about the event Guustaaf said,” I had a thrilling time. I had the pleasure of meeting several other experts and young but ambitious entrepreneurs.” At B-Space, Guustaaf is the organizational backbone assuring effective teams to assure the creation of customer value. His expertise in strategy, management, sales and marketing were a welcome addition to the pressure cooker event panel of experts.
The next and final step of the challenge will be the Pitch event where all 9 finalists will pitch their ideas to the final jury. The final jury which consistin of several subject matter experts, will then select three winners. The top 3 winners will be awarded cash prices of € 20,000 (>65m UGX), € 10,000 (>35m UGX) and € 5,000 (>17m UGX) respectively. Plus, the winner will receive a tailor-made business development support from the ICCO Agri-business Booster (AbB) for 3-6 months, to be valued at up to 15% ICCO equity in the business. Whereas the Pressure Cooker event was an exciting event, the Pitch event promises to be even bigger.
For more information and updates on the Agri-business challenge, visit the ABC website .